"Auto hui, Elon pfui" – a sticker on a Tesla triggered this deep dive into a complex question: Can we separate a product from the person behind it? Can – or should – we appreciate innovation while questioning the character of its creator?

In this episode, I explore the philosophical, ethical, and practical challenges of separating work from creator. From Wagner to J.K. Rowling, from Michael Jackson to Steve Jobs – we look at how society deals with controversial figures and their legacies. Then we zoom in on the tech world, where companies often are their founders – and how this plays out in the case of Elon Musk and Tesla.

Topics in this episode:
- Can art, tech, and business be judged independently of their creators?
- Why Tesla is both an innovation icon and a usability paradox
- The risks and rewards of strong personal branding in tech
- How Musk's political turn is impacting Tesla’s sales and stock – especially in Europe
- What happens when the CEO becomes the brand’s biggest liability?

This episode is part cultural critique, part market analysis, and all about the human behind the machine.

The future is no coincidence – it is the result of trends that are already shaping our world today. In this episode, we embark on a journey through time to analyze the most important technological developments of the present. Based on the Megatrend Map by the Zukunftsinstitut and the Trend Universe by TrendOne, I will shed light on the opportunities and risks of the technologies that are fundamentally transforming our world.

Look forward to fascinating insights on:

- Artificial Intelligence and Machine Learning – How far should algorithms be allowed to go?
- Internet of Things – Convenience or surveillance?
-5G Technology – A quantum leap for the industry?
- Quantum Computing – Salvation or risk for our data?
- Blockchain – Revolution or hype?
- Augmented and Virtual Reality – Gimmick or serious application?
- Sustainable Technologies – Green vision or costly greenwashing?
- Biotechnology and Genomics – Medical miracles or ethical dilemma?
- Autonomous Vehicles – Freedom on four wheels or a security risk?
- Cybersecurity – Defense against the dark side of digitalization.

Tune in if you want to know which technologies will truly shape our future – and how we can seize the opportunities without losing sight of the risks.

How does technology influence our humanity? And what do we need to understand about humans to design technology in a meaningful way? In this episode, I dive deep into the mind of Yuval Noah Harari—one of the most insightful thinkers of our time. His books Sapiens, Homo Deus, and 21 Lessons for the 21st Century provide fascinating answers to the question of how the relationship between humans and machines is evolving.
Why are myths and fictions essential to us? What role will data and algorithms play in the future? And what are the consequences for designing human-machine interfaces? All this and more in this episode.
Tune in and think along!

In the latest episode of the Human-Technology Podcast, we’re heading back to Las Vegas for CES 2025. After covering the most exciting technologies, products, and HMI innovations in part one, today I focus on the big strategic topics:
- From the paradigm shift of C.A.S.E. to D.I.A.S. – What’s behind the automotive industry's new way of thinking?
- The state of the automotive industry – How are manufacturers, suppliers, and newcomers faring?
- Open questions from Las Vegas – What challenges remain, and where is the industry headed?
A behind-the-scenes look at the world’s most important tech trade show – well-founded, critical, and with a clear focus on the future of humans and technology!

As every year, CES 2025 in Las Vegas set the stage for the latest technological trends and groundbreaking innovations. In this episode, I take you on a journey through the world’s largest tech event—a magnet for tech enthusiasts, networkers, and visionaries alike.

In the first part of my report, we dive into the most exciting developments in automotive products, cutting-edge technologies, and the future of human-machine interfaces. What’s driving the industry forward? Which innovations are setting new standards? And how do they shape the user experience?

Get ready for fascinating insights, personal impressions, and the highlights that made CES 2025 an unforgettable experience.

In the final episode before the holiday break, we delve into three global megatrends that are shaping our world, particularly the European economy and the automotive industry:

Fractured World – The world is breaking into regional power centers.
Age of Disorder – Chaos and uncertainty as the new norm.
De-Globalization – A shift toward regionalization and the end of hyper-globalization.

How is the global order changing due to geopolitical rivalries, protectionism, and technological fragmentation? What opportunities arise from regionalization and sustainability? Why is the European automotive industry at a turning point—and what needs to be done?

This episode of the Human-Technology Podcast is the perfect way to wrap up the year with reflective thoughts and forward-looking perspectives.

In this episode of the Human-Technology Podcast, I invite you to join me on an exciting journey into the world of our brain. Together, we’ll explore why the commonly used phrase “The little computer in my head” is completely misleading. Our brain is not a computer; it is a uniquely complex and fascinating system. I’ll show you just how fundamentally different it actually works. Get ready to debunk some myths and uncover the true superpowers of human thinking!

In this episode of the Human-Technology Podcast, I analyze the current situation surrounding autonomous trucks. Together, we’ll take a look at the drivers behind this technology – from financial incentives due to driver shortages and high wages to logistical advantages in regions with long distances and weak rail networks, such as the United States. Which countries are leading in the adoption of autonomous trucks, and why is Europe progressing more slowly, despite having the highest potential for cost savings?
I discuss the challenges posed by Europe’s varied landscapes and shorter routes and explore why China is making rapid progress toward autonomous trucking despite lower driver wages and economic differences. I also delve into the technological and legal hurdles that still need to be overcome worldwide to fully implement this technology.

In this episode of the Human-Technology Podcast, we dive deep into the future of the vehicle interior. I explore the three major game-changers currently revolutionizing the automotive industry: automation, software-defined vehicles, and—at the center of it all—artificial intelligence.
Where is AI being applied in the automotive industry? How is AI transforming our vehicle interiors? Which innovative use cases and sensory technologies are emerging? And what challenges must we, as an industry, overcome to fully harness the potential of these advancements? Join me on an exciting journey through the next steps in mobility.

In this special episode of The Human-Technology Podcast, it’s all about me for a change: Dr. Peter Rössger. I’ll take you behind the scenes of my business, beyond HMI/////, and show you what exactly I do, how I work, and the value my clients gain from it. From nudging to strategic reports and long-term partnerships – I explain how I help companies tackle technological challenges with a human-centered approach. Tune in to learn how targeted consulting and well-founded strategies can sustainably improve the interaction between humans and technology!
Sounds intriguing? Then listen in and discover how my expertise can boost your success!